Live Radio
{audio}http://cpa.ds.npr.org/krcb/audio/2015/03/NBR_3-15-15_Schooling_McDonalds_on_Localism.mp3{/audio}
3:10
You can see the full McDonalds ad, and the hometown response to it, below.
Douglas Gayeton, the other chief collaborator in the mini-film project, is also the author of the book, Local: The New Face of Food and Farming in America. You can hear him interview on KRCB here.
