Dear Member,

     As detailed above on this page, KRCB is launching a brave new experiment with online news and information. This is a exciting new manifestation of the hopes and dreams and focus on the spirit of innovation which is driving us here at the station.

     Our community engagement mentor, Rich Harwood has written recently about innovation. He notes a common tension these days between planning and innovation, observing with regret that, "Too often, when confronted by a challenge, we reach to do more endless planning." Of course, we all know that critical and sound planning  must precede action, but too often planning is used to avoid action or in search of the illusive perfect knowledge of the future. 

     The monumental transformation of the world of news and information has had the KRCB staff, Board, and volunteers planning, talking, reading, considering for somewhat over a year. It is now time to try the innovations we've been talking about. We are going out on something of a limb, but to stay where we have been, in the face of those monumental changes, is simply not an option. In order to continue as your trusted source of information about the world and the North Bay, we are embracing innovation. There will surely be bumps along the way, but that's how we learn. And we'll measure and count and observe, as well as welcoming your comments. That is also how we'll learn.

     Keep an eye on your public media service, KRCB.

Sincerely,

Dear Member,
   Several months ago I told you about a budding partnership between KRCB and local plein air artist, Annie Murphy Springer. Annie approached us with an offer to produce a watercolor show for KRCB to air and to send to other PBS stations as well.
   Well, I have to tell you that, over the years, many folks have  come to us with excellent ideas. But pulling together the money, the team, and getting the job done is a much bigger undertaking than most of those folks recognize. Not so Annie. But then, y’all who know her recognize Annie as a force of nature. She has pulled off this amazing feat and produced, with her fantastic producer Seth, a series of seven short form television programs on the Wonders of Watercolor.     The shows are really wonderful. Thanks to everyone who has contributed to the effort. Tune in at 1:28 on Saturday afternoons to catch them. They are airing elsewhere in the schedule as well, but for sure on Saturday afternoon.
   Partnerships with our community.  That’s how it works at KRCB.

Sincerely,

Nancy Dobbs