The recession can be a triple threat to the financial security of seniors. Not only are their savings shrinking, family members may have crucial needs, while unscrupulous predatory sales operations that target elders are on the upswing.
The Elder Financial Protection Network has collaborated with NBC Bay Area to create the television documentary “Be Wise, Be Aware,” which was first broadcast on Jan 3, 2010. Much of that program’s power comes from its first-person case histories, but Jenefer Duane, the EFPN’s founder and CEO (below), says it isn’t easy to find such people who are willing to come forward and tell their stories.
Duane founded the Elder Financial Protection Network in 1999, but she’s been working on senior advocacy issues much longer. It’s a calling she traces back to her childhood, growing up in Corte Madera.
The North Bay Report previously reported on this issue on October, 2008.